20 Engaging Instagram Story Ideas for Your US Audience
Instagram Stories are a great way to connect with your audience and keep them engaged. They’re also a great way to promote your products or services and to drive traffic to your website
But what kinds of Stories should you be posting? Here are 20 engaging Instagram Story ideas for your US audience:
1. Behind-the-scenes content
People love to see what goes on behind the scenes at their favorite businesses. Give your followers a glimpse into your day-to-day operations, and introduce them to your team.
2. Product demos
If you sell products, Instagram Stories are a great way to show people how they work and how they can benefit from them. Create short, informative videos that demonstrate your products in action.
3. Tutorials
People are always looking for new things to learn. Teach your followers something new with a tutorial video. This could be anything from how to cook a new recipe to how to use a new piece of software.
4. Q&A sessions
Host a Q&A session on Instagram Stories to answer your followers’ questions. This is a great way to get to know your audience better and build trust with them.
5. Polls and surveys
Polls and surveys are a great way to get feedback from your followers and learn more about their interests. Ask them questions about your products or services, or about their favorite types of content.
6. Contests and giveaways
Everyone loves a freebie. Run a contest or giveaway on Instagram Stories to give your followers a chance to win something. This is a great way to boost engagement and attract new followers.
7. Live video
Live video is a great way to interact with your audience in real-time. Host a live Q&A session, give a product demo, or just chat with your followers about your day.
8. Guest takeovers
Invite another user to take over your Instagram Stories for a day. This is a great way to cross-promote your accounts and introduce your followers to new content creators.
9. Instagram stickers and effects
Instagram Stickers and Effects are a fun way to add personality and engagement to your Stories. Use them to ask questions, run polls, and add visual interest to your videos.
10. Throwback photos and videos
People love to see nostalgic content. Share throwback photos and videos from your personal or business life.
11. Work in progress
Give your followers a sneak peek at what you’re working on. This could be a new product, a new blog post, or even a new home renovation project.
12. Inspirational quotes
Share inspirational quotes and messages to motivate your followers.
13. Funny memes and videos
Everyone loves a good laugh. Share funny memes and videos to make your followers smile.
14. Daily Motivation
Start your followers’ day off right with a daily motivational message.
15. Behind the scenes of industry events
If you attend industry events, share behind-the-scenes photos and videos on your Stories. This is a great way to give your followers a glimpse into what it’s like to be in your industry.
16. Share your favorite tips and tricks
Share your favorite tips and tricks with your followers. This could be anything from business tips to life hacks.
17. Promote your latest blog post
If you have a blog, promote your latest blog post on your Stories. Include a link to the post in the description, and encourage your followers to check it out.
18. Share customer reviews
Share positive customer reviews on your Stories. This is a great way to build trust with potential customers and to show off your happy customers.
19. Offer exclusive discounts and promotions
Offer exclusive discounts and promotions to your Instagram followers. This is a great way to incentivize them to follow you and to purchase from your business.
20. Ask for feedback
Ask your followers for feedback on your products or services, or on your Instagram content. This is a great way to learn what you’re doing well and what you can improve.
Instagram Stories is the only place where you can get away with posting a selfie of yourself eating a burrito.
